The arts are fundamental to our humanity. They ennoble and inspire us—fostering creativity, empathy, and beauty. The arts also strengthen our communities socially, educationally, and economically—benefits that persist even during a pandemic that has been devastating to the arts. The following 10 reasons show why an investment in artists, creative workers, and arts organizations is vital to the nation’s post-pandemic healing and recovery. The arts are a proven contributor in keeping us mentally healthy—reducing depression and anxiety and increasing life satisfaction. Just 30 minutes of arts activities daily can combat the ill effects of isolation and loneliness associated with COVID-19—and 78% of hospital CEOs say the purpose of their arts programs is to aid in the emotional and mental healing of patients Those data points nail it. The arts are all about stories—often personal, always meaningful. This advocacy season, find your stories and pair them with the research-based findings in “10 Reasons to Support the Arts.”

When Pericles convinced his fellow Athenians to build the Parthenon in 447 BC, he shared a vision that would reflect the magnificence of Athens and be a monument to democracy. He also knew it would be a post-war economic driver that would put thousands of citizens to work and attract visitors who would travel to see the architectural marvel. 2,500 years later, Pericles’s prescient understanding of the value of the arts to inspire, define a sense of place, and strengthen the economy remains evident. As government leaders work to position their cities and states for a post-pandemic recovery, new research shows why they too should look to the arts as an essential tool in their economic recovery arsenal. The arts are economic catalysts. They do not just reflect the state and local economy, but actually accelerate economic recovery. A growth in arts employment has a positive and causal effect on overall state employment.

As the COVID-19 pandemic continues to rage, so does its devastation of the nation’s arts sector. Since the first U.S. case was reported in January 2020, cancellations have taken place at virtually every arts organization across the country, artists are among the most severely affected segment of the nation’s workforce, and 1 in 10 nonprofit arts organizations doubt their ability to survive the pandemic. It has been unquestionably brutal for the arts. When we get to the other side of the pandemic, however, I believe the arts will be among our greatest assets in helping the nation to recover. The arts are kindling for the economy—small investments that deliver big returns. The arts also provide shared and meaningful experiences in public spaces—a community connection that heals the loneliness caused by isolation and social distancing. The arts are on the right side of what needs to be done to rebuild and heal our country. We must continue to invest in our artists and fund our arts organizations to capture these benefits.