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Thank you to the many people who have been blog contributors to, and readers of ArtsBlog over the years. ArtsBlog has long been a space where we uplifted stories from the field that demonstrated how the arts strengthen our communities socially, educationally, and economically; where trends and issues and controversies were called out; and advocacy tools were provided to help you make the case for more arts funding and favorable arts policies.

As part of Americans for the Arts’ recent Strategic Realignment Process, we were asked to evaluate our storytelling communications platforms and evolve the way we share content. As a result, we launched the Designing Our Destiny portal to explore new ways of telling stories and sharing information, one that is consistent with our longtime practice of, “No numbers without a story, and no stories without a number.”

As we put our energy into developing this platform and reevaluate our communications strategies, we have put ArtsBlog on hold. That is, you can read past blog posts, but we are not posting new ones. You can look to the Designing Our Destiny portal and our news items feed on the Americans for the Arts website for stories you would have seen in ArtsBlog in the past.

ArtsBlog will remain online through this year as we determine the best way to archive this valuable resource and the knowledge you’ve shared here.

As ever, we are grateful for your participation in ArtsBlog and thank you for your work in advancing the arts. It is important, and you are important for doing it.

31 ITEMS FOUND

Taking Branding Personal

Jess Weiner grew up consuming media cascaded with women who looked nothing like her. Even at a young age, the bullied performing arts enthusiast knew her life's work would be focused on image consciousness and empowerment. Fast forward to 2015 and that young girl has become a highly sought after media maven, consulting with the world's top brands on creatomg empowering interactions with today's women and young girls. In fact, for the past 9 years, Jess has served as Dove's Global Self Esteem Ambassador, leading programs and creative engagements aimed at the women the brand serves through its powerful messaging. On Innovation Crush, Jess breaks down the myths behind industry buzzwords like "authenticity" and "empowerment," how improv encourages her consulting, the hurdles of entrepreneurship, and sheds light on the creative craftsmanship that goes in to supporting the groups that brands promise to support.

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NAMPRadio Episode 11: Marketing Yourself as an Independent Artist

Ron Evans, Matt Campbell, and Maris Smith talk with Dmitri Matheny, http://dmitrimatheny.com), awesome jazz artist and super self-promoter. Dmitri talks about the day-to-day grind for individual artists having to promote themselves, highlighting some of his best practices and how he's created relationships over the years that have built into a powerful following.
NAMPRadio Recommends:

  • Matt recommends: Mountain Dew introduces new banner advertising using the Facebook API -- when you click on the "like" button, it ads you to the Mountain Dew business page, without taking you away from the site you're watching the ad on. Good stuff. 
  • Maris recommends:Google Moderator -- you open up the topic, and then other people can vote the content up or down by popularity, date, etc.
  • Ron recommends: SonicBids.com -- electronic press kit service and Dmitri recommends reverbnation.com
  • Dmitri recommends: Sivers.org -- cool blog by Derek Sivers, all about music and business

Outro music: “Country” by Dmitri himself, with his partner in crime, Darrell Grant! Find out more about the CD and the guys.

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Marketing for Artists 101

Video

Marketing for artists is extremely important, but sometimes artists don’t know what to do or where to start. This is not the only answer but it's my own thoughts and things I do for marketing myself and leading a successful career in the industry. My hopes is that by sharing what's worked for me, it'll affect others in a positive way.

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NAMP Ignite Talks: Drawing Lines

Video

“Drawing Lines” in Austin, Texas was a community art project inspired by historical political changes happening within the city due to electoral redistricting. For this project, an artist or team of artists worked with each council district to co-create an art piece with residents; all of the projects were then brought together as part of a pop-up gallery along Congress Avenue, a major thoroughfare in the city. “Drawing Lines” used the arts to open conversations about the role art plays in exploring notions of place and in bringing together communities of people.

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Lisa Phillips

The Starving Artist Syndrome & How to Cure It

Posted by Lisa Phillips, Jan 13, 2017 1 comment


Lisa Phillips

Working in both arts and marketing/business, I've noticed a disconnect between the desire for artists to become successful and earn a living with their art and how they think about their craft as a business.

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Andrea Wenglowskyj


Sara Jones

The heart of your personal brand as an artist? Specificity.

Posted by Andrea Wenglowskyj, Sara Jones, Mar 16, 2017 0 comments


Andrea Wenglowskyj


Sara Jones

Artists, we know you work hard, but are not always the most extroverted or business-savvy people. Yet you are expected to do it all.

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Mr. Peter Colon

Artist Portfolios: What Are These Things? How Can I Make Mine Shine?

Posted by Mr. Peter Colon, Oct 12, 2010 1 comment


Mr. Peter Colon

Artist portfolios are an integral method of displaying an artist’s spectrum of visual work. Your portfolio contains important information that is instrumental in the evaluations and reviews the artist receives.

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Ms. Nancy Hytone Leb

Who am I, Anyway? Deciphering Your Personal Brand

Posted by Ms. Nancy Hytone Leb, Jun 06, 2012 0 comments


Ms. Nancy Hytone Leb

For many artists, thinking of themselves as a business entity brings about a shudder or two.

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