Welmoed Laanstra

Public Art Curating at a Public Agency

Posted by Welmoed Laanstra, May 21, 2010 2 comments


Welmoed Laanstra

Arlington County, located just across the Potomac River from Washington, D.C. in Northern Virginia, has officially hosted a public art program since 2000. But the program got its informal start with the work Dark Star Park by Nancy Holt in Rosslyn, which was commissioned by Arlington County working with local developer Joseph Kaempfer in 1979.

In 2000, Arlington County formally adopted a Public Art Policy and in 2004 approved its first Public Art Master Plan. Cultural Affairs staff member Angela Adams, who developed the Plan with consultant team Todd Bressi, Jennifer McGregor, and Brian Harner, became the Public Art Administrator. In 2002, the Program hired its first public art projects curator. In June of 2007, I took over that position.

Colleagues ask me what the difference is between a public art projects manager and a public art projects curator, wondering if we really all are curators. When I Googled the definition of “curator”—such a modern thing to do—I found many descriptions but they all refer to a curator as a person charged with the procurement, care and research of a collection, usually in a museum.

That is what we do for Arlington County. We procure by commissioning site-specific work, working with national and local artists. We care for the collection by first selecting and placing works that that are appropriate for a chosen site and can be maintained at not too high a cost to the public. And we research by determining what works would augment our collection and provide a substantial benefit to the community. We aim to create a high-quality aesthetic experience with each work and, collectively, to create an overarching impact that reverberates throughout the program.

As curator of the Program, my main objective is to create a series of public art pieces that have an identity of their own, that function as a collection, and that reflect the nature and characteristics of the community. The goal is for our Program to be known for its innovative projects which stand out for their relationship to our community, helping to shape a collective identity, reflect our concerns and perform a role in placemaking.

Innovation and experimentation are hard to achieve with permanent public art alone. The lead time and maintenance needs for a permanent work of art limits the opportunity for experimentation. This is why we have focused on creating temporary public art project as interventions. A recent work we commissioned was three performances of Drift, an existing dance piece by the Liz Lerman Dance Exchange, choreographed by Cassie Meador. The performances  were staged at the Arlington County Court House Farmers Market and the work reflected on the connections between food and its relationship to the local community. We are planning to mount the Urban Song Line Project by Dutch artist Allard van Hoorn this fall. The work is a collaboration between an artist and a skateboarder--a physical investigation of the interaction between the public and private domain.

Assistant Curator Geoffrey Aldridge and I work closely with our curatorial colleagues at Artisphere (a new cultural center slated to open in Rosslyn this fall 2010) and the Arlington Art Center. This allows us to collaborate on creating an overall artistic and vision for the County, as different projects are organized by our three Programs and institutions.
 
There are several legendary curators in the field of temporary public art presenting, most notably for me is Mary Jane Jacob. Each have their own approach, yet all public art curators necessarily rely upon different formats and methods than their counterparts at museums and other institutions. What’s most unique —and challenging—is the site-specific nature of the public art mission. Working in the public domain, curators and their artists must consider the current status and function of art and constantly rethink the relationship between art and the audience, taking into account various cultural demands and needs.

We are confronted with a rapidly changing world and environment. For public art to remain relevant, curators and administrators must ponder where the field needs to be in ten years. We need to expand the existing visual idiom that runs from 19th Century monuments and architectural enhancements to today’s integrated approach of urban design and planning.

Public art is a narrative and, at its best, curators can tell the story of a community, its history and aspirations.

2 responses for Public Art Curating at a Public Agency

Comments

Kim Schoenstadt says
May 30, 2010 at 11:16 pm

Some of the best public art i experience as a resident of Los Angeles are:
WPA murals in post offices
Jim Isserman installation on the exterior of the cal trans office on the corner of Wilshire and LaBrea
LAX art billboard projects
MAC center billboard projects
And the unintentional abstract paintings that happen when graffiti is painted out
There are more but these stand out.

I hope more people will share what they think of as good public art.

I look forward to your next post.

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May 26, 2010 at 11:20 am

Although I've been a curator for the three decades that I've been active in the art world, including 11 years as Senior Curator at the New Museum, it was not until 80% of New Orleans flooded in the wake of Hurricane Katrina in 2005 that I made a very different kind of career choice: to try and enlist the entire art world in the city's recovery and cultural rebuilding. I have been a fan of New Orleans' music, food & culture since my first JazzFest in 1987, but in my mind it was always the place to go to as a getaway from the intensity of the NY art world. It was my discovery that the international contemporary art community did not feel any natural connection to New Orleans that galvanized me to take action.

Prospect New Orleans came out of several meetings held in New Orleans throughout 2006, during which two things became very clear: first, the local art community felt it needed a signature event to motivate New Orleans artists and art lovers to draw attention to their situation; and second, the needs in New Orleans were still so basic that any such effort would have to raise most of its funds outside the state of Louisiana. By the end of the year, having been promised seed money from Toby Devan Lewis, the decision was made to start a not-for-profit, U.S. Biennial, Inc, for the sole purpose of producing the largest biennial in the U.S., and in so doing draw tens of thousands of new tourists to New Orleans.

It's hard to separate the question of public art from an initiative like Prospect New Orleans, simply because in order to succeed, the biennial needs to be embraced by the entire city, in much the same way JazzFest is embraced today. Prospect.1, which made use of two dozen venues in several different neighborhoods, involved more than half a dozen large-scale works -- by Mark Bradford, Wangechi Mutu, Alexandre Arrechea, Ghada Amer, Leandro Erlich, Arturo Herrera, and Katarina Grosse -- that could be enjoyed by the population at large, without ever having to enter a building. Since the biennial itself was free of charge, part of the goal was to lure visitors and locals to parts of the city where tourists did not usually venture.

Prospect.1 was an artistic triumph, as well as a financial boon for the city of New Orleans, with a direct economic impact of $25 million. But it also closed owing some expenses, and most of the 16 months since the first edition finished in January 2009 have been consumed with keeping the organization moving forward while simultaneously making sure nobody is owed money from Prospect.1. In the midst of the worst economic recession since the 1930s, it has taken incredible effort and dedication by the mostly NY-based team to keep up the momentum, and equal determination by our small but passionate board.

I think that the larger goal of motivating and inspiring New Orleans and American artists is also something we can take some real credit for. There is a lot more artistic activity there than existed before Katrina, and I think that with the election of a very pro-arts mayor, the future for our organization, and for transforming New Orleans into the biennial capital of the U.S. looks very good.

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