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29 ITEMS FOUND

Twitter for Business in a Nutshell

Tuesday, August 1, 2017

Pam Moore is the CEO / founder of Marketing Nutz and is ranked as one of the Top 10 Social Media Power Influencers by Forbes. In this episode of her podcast, SocialZoom Factor, she takes you through the do's and don'ts of Twitter for your business. From giving a background of her start to outlining how to create a strategy to develop your brand, learn how to use Twitter to its fullest potential.

Yes
Source Name: 
SocialZoom Factor
Author Name: 
Pam Moore

The Art & Science of a Successful Modern Marketer

In today's business, marketers have to be a jack of all trades and not just specialize in one area. So what does it take to achieve this? According to Salesforce we need to be part artist and part scientist. Check out the 8 key skills all marketers have.

This infographic focuses on the 8 key skills marketers must have according to Salesforce.

Infographic
Salesforce
1
File Title: 
The Art & Science of a Successful Modern Marketer
Publisher Reference: 
Salesforce
One Pagers
Image Thumbnail of Pub Cover: 
July 7, 2017
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How I Grew My Twitter Following by 2,400 Percent

Tuesday, June 27, 2017

Having trouble gaining Twitter followers? See how Sam Kern from Influence & Co grew his following by 2,400% and take a look at these easy fixes for you to have follower success!

Yes
Source Name: 
Influence & Co
Author Name: 
Sam Kern

The 7 Best Office Music Playlists for Productivity

Monday, July 31, 2017

It's amazing how music can factor into your productivity. Sometimes it's the mellow singer-songwriters that get you through the day, while other days need some upbeat pop music. No matter your mood, HubSpot's got 7 playlists to match your work mood and boost your productivity!

Yes
Source Name: 
HubSpot
Author Name: 
Carly Stec

NAMP Ignite Talks: Drawing Lines

Video

“Drawing Lines” in Austin, Texas was a community art project inspired by historical political changes happening within the city due to electoral redistricting. For this project, an artist or team of artists worked with each council district to co-create an art piece with residents; all of the projects were then brought together as part of a pop-up gallery along Congress Avenue, a major thoroughfare in the city. “Drawing Lines” used the arts to open conversations about the role art plays in exploring notions of place and in bringing together communities of people.

Preview Image: 

10 Productivity Apps Every Freelancer Needs

Task management, goal setting, invoices, and contracts—all made easier!
Thursday, October 15, 2015

Every marketer has a period of time when every waking moment they have the power to work—but there are those moments when you'd much rather stay in bed and go on a Netflix binge. Well, 99u has 10 possible solutions to help bring that spark to your work day! Take a look at these apps to help boost your productivity.

Yes
Source Name: 
99u
Author Name: 
Allison Stadd

How Googlers Avoid Burnout (And Secretly Boost Creativity)

Sunday, June 11, 2017

For many of us it's hard to detach ourselves from work. We've got so much going on that it's difficult to truly enjoy the weekends and our time off because our minds are constantly running with things to do. Chade-Meng Tan noticed this within himself and among his fellow Googlers and, in an effort to fix the issue, created a 7-week mindfulness mediatation course for Google employees called Search Inside Yourself. This course helped his coworkers learn how to separate work from their personal lives, and Google saw it as such a necessity that they asked him to teach full time for their Personal Growth department. Being intentional about resting is so crucial—not just for the obvious personal reasons, but to help boost your creativity and promote success for your business. So relax! Stop what you're doing and go for a quick run/walk, even take a nap, or check out this article to see some other helpful relaxation methods. Our best ideas come when we're least expecting them, so do yourself (and your business) a favor and rest.

Yes
Source Name: 
Wired
Author Name: 
Brad Stulberg & Steve Magness

Participation in Arts and Culture: The Importance of Community Venues

"Many arts organizations are discover- ing that where people choose to attend arts and cultural events can be crucial to developing effective strate- gies for reaching broader and more diverse audiences. New research on the Wallace -Reader’s Digest Funds’ Community Partnerships for Cultural Participation (CPCP) initiative finds that more people attend arts and cultural events in community venues – such as open air spaces, schools, and places of worship – than in conven- tional arts venues, such as concert halls, theaters, museums, and art gal- leries. Although audiences for events held in both types of venues overlap, about one-fourth of the people who participate in arts and culture do so only in community venues. These findings confirm the wisdom of one strategy employed by many arts organizations: presenting arts and cultural activities in places normally used for other purposes.

The findings also have deep relevance for policy- makers and funders, as well as those who are interested in cultural planning or facilities development, or are other- wise engaged in creating opportunities for participation in the arts." [Introduction, p. 2]

"Many arts organizations are discovering that where people choose to attend arts and cultural events can be crucial to developing effective strategies for reaching broader and more diverse audiences. New research finds that more people attend arts and cultural events in community venues--such as open air spaces, schools, and places of worship--than in conventional arts venues, such as concert halls, theaters, museums, and art galleries. Although audiences for events held in both types of venues overlap, about one-fourth of the people who participate in arts and culture do so only in community venues, representing an untapped market for some cultural groups."

Report
Walker, Chris and Sherwood, Kay
16
File Title: 
2017 State of Performance of Marketing
Publisher Reference: 
Urban Institute
Research Abstract
Is this an Americans for the Arts Publications: 
No
Description: 
IN THIS BRIEF Where People Attend Arts and Cultural Events How Venues Influence Participation Using Community Venues to Increase Participation
Image Thumbnail of Pub Cover: 
May 2003
namp preview image: 

Performing Artist Companion - Aesthetic Perspectives: Attributes of Excellence in Arts for Change

The Performing Artist Companion to Animating Democracy’s framework, Aesthetic Perspectives: Attributes of Excellence in Arts for Change, offers ideas and insights to help performing artists and performance companies apply the framework to address their needs and interests.  Aesthetic Perspectives aims to enhance understanding and evaluation of creative work at the intersection of arts and community/civic engagement, community development, and justice. It offers 11 artistic attributes that elevate aesthetics in civically and socially engaged art, expand the criteria for considering aesthetics, and promote appreciation of the rigor required for effective work.

Author Mark Valdez, theater artist and organizer and former director of the Network of Ensemble Theaters underscores the framework’s value in addressing the void of aesthetic vocabulary defined by artists to discuss the aesthetics of Arts for Change and an often shallow understanding of the ways that performing arts function toward civic and social change.  The attributes substantiate that Arts for Change work is grounded in a rigorous aesthetic practice and philosophy that deserves to be viewed through an aesthetic prism.

Valdez outlines ways performing artists and companies can apply and adapt the framework in: sharpening how they describe work in artist statements, grant proposals, and reflective writing; planning and developing a new project to ensure due attention to aesthetic values and priorities in both process and product; creating a shared language with collaborators; and examining creative practices and defining indicators of artistic success to evaluate the work.

Aesthetic Perspectives was developed by artists and allied funders and evaluators who participated in the 2014-15 Evaluation Learning Lab (ELL) led by Animating Democracy, a program of Americans for the Arts, in partnership with the Nathan Cummings Foundation and the Arts x Culture x Social Justice Network.  Framework dissemination and activation is supported by Hemera Foundation.

The Performing Artist Companion to Animating Democracy’s framework, Aesthetic Perspectives: Attributes of Excellence in Arts for Change, offers ideas and insights to help performing artists and performance companies apply the framework to address their needs and interests.  Aesthetic Perspectives aims to enhance understanding and evaluation of creative work at the intersection of arts and community/civic engagement, community development, and justice. It offers 11 artistic attributes that elevate aesthetics in civically and socially engaged art, expand the criteria for considering aesthetics, and promote appreciation of the rigor required for effective work.

Author Mark Valdez outlines ways performing artists and companies can apply and adapt the framework in: sharpening how they describe work in artist statements, grant proposals, and reflective writing; planning and developing a new project to ensure due attention to aesthetic values and priorities in both process and product; creating a shared language with collaborators; and examining creative practices and defining indicators of artistic success to evaluate the work.

Report
Valdez, Mark; Korza, Pam
9
File Title: 
Aesthetic Perspectives - Performing Artists Companion Guide
Publisher Reference: 
Americans for the Arts
Research Abstract
Is this an Americans for the Arts Publications: 
Yes
Is CAC: 
No
2017
Is AHA: 
No
NAMP Resource Categories: 

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