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Thank you to the many people who have been blog contributors to, and readers of ArtsBlog over the years. ArtsBlog has long been a space where we uplifted stories from the field that demonstrated how the arts strengthen our communities socially, educationally, and economically; where trends and issues and controversies were called out; and advocacy tools were provided to help you make the case for more arts funding and favorable arts policies.

As part of Americans for the Arts’ recent Strategic Realignment Process, we were asked to evaluate our storytelling communications platforms and evolve the way we share content. As a result, we launched the Designing Our Destiny portal to explore new ways of telling stories and sharing information, one that is consistent with our longtime practice of, “No numbers without a story, and no stories without a number.”

As we put our energy into developing this platform and reevaluate our communications strategies, we have put ArtsBlog on hold. That is, you can read past blog posts, but we are not posting new ones. You can look to the Designing Our Destiny portal and our news items feed on the Americans for the Arts website for stories you would have seen in ArtsBlog in the past.

ArtsBlog will remain online through this year as we determine the best way to archive this valuable resource and the knowledge you’ve shared here.

As ever, we are grateful for your participation in ArtsBlog and thank you for your work in advancing the arts. It is important, and you are important for doing it.

159 ITEMS FOUND


Dr. Melissa Akaka

Three Insights Tools for Increasing Audience Engagement

Posted by Dr. Melissa Akaka, Oct 29, 2021 0 comments


Dr. Melissa Akaka

In the recent Arts Marketing Coffee Chat entitled “Research & Data: What Do You Need?” I shared the process for how arts organizations can address a specific a business problem by identifying data that an organization has or needs, which can provide insights into developing an effective solution. 

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Kristie Swink Benson

Maintaining and Cultivating New Audiences During COVID-19 and Beyond

Posted by Kristie Swink Benson, Aug 24, 2021 0 comments


Kristie Swink Benson

Breaking down barriers for our audiences to engage with our organization should be a top priority as we navigate today’s ever-changing landscape. Our new and existing audiences will thank us with continuous support, which helps us thrive as arts organizations. 

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Dr. Brea M. Heidelberg

You Need a Community to Build Your Community

Posted by Dr. Brea M. Heidelberg, Jun 22, 2021 0 comments


Dr. Brea M. Heidelberg

The work of rebuilding community, or building community with new partners, cannot be done in isolation. Establishing a strong foundation by choosing to repair or deepen engagement with a specific community and focusing on what’s important to that community, not just your organization’s bottom line, is work best done with others.

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Mr. Tom O’Connor

Shifts for Arts Marketers in 2021

Posted by Mr. Tom O’Connor, Feb 23, 2021 0 comments


Mr. Tom O’Connor

Over the past year, arts marketing as a discipline has weathered as many changes as the industry we support. From the work that we do, to the roles that we occupy within organizations, and the ways that we relate to one another—everything is in the process of evolution right now.

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Ms. Jennifer Peterson

Reframing Your Image During Unexpected Events

Posted by Ms. Jennifer Peterson, Jul 28, 2020 0 comments


Ms. Jennifer Peterson

At your core, your organization and its mission haven’t changed. You want to make your patrons happy and continue to share your love of the arts with them. Reframing your image is a simple way to refresh your understanding of who your patrons are so you can better respond to their needs and ensure you’ll remain a vibrant part of their arts community.

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Mrs. Sara R. Leonard

How 2020 is Changing Your Audience and What to do About It

Posted by Mrs. Sara R. Leonard, Jul 09, 2020 0 comments


Mrs. Sara R. Leonard

If, as arts administrators, we cover our eyes and believe that we just need to hold fast to all that we’ve known about our organizations, our communities, and our audiences until the fog lifts, we risk missing opportunities to engage audiences old and new even as our communities are changed in this period of pandemic and civic unrest.

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Mr. Ceylon Narvelle Mitchell

NAMPC Newbie Takeaways

Posted by Mr. Ceylon Narvelle Mitchell, Dec 11, 2019 0 comments


Mr. Ceylon Narvelle Mitchell

The 2019 National Arts Marketing Project Conference in Miami, FL was my first arts administration conference and I had a wonderful time! As an individual artist cultivating diverse audiences as well as an entrepreneur serving clients across the arts ecosystem, #NAMPC was the most ideal professional development for both my artistic and administrative growth. 

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Ms. Kat Harding

Finding new audiences through food and drinks

Posted by Ms. Kat Harding, Nov 12, 2019 0 comments


Ms. Kat Harding

What do beer, cocktails, and ice cream have to do with art? Well, when done creatively, they can be used as vehicles for your museum marketing messages to reach new audiences and visitor attendance goals.

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Mr. Kirk Bentley

Make Your Emails Accessible for Everyone

Posted by Mr. Kirk Bentley, Oct 18, 2019 0 comments


Mr. Kirk Bentley

As arts marketers, we’re always working to deliver the best experiences. Creating the perfect message and reaching out to interested followers at just the right time is our mission. But you could be missing out on connecting with a large segment of your fans by not optimizing your emails for accessibility.

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Ms. Beth Prevor

Share the responsibility—won’t you be my ally?

Posted by Ms. Beth Prevor, Oct 18, 2019 0 comments


Ms. Beth Prevor

As a hearing person in the Deaf world, I can’t begin to understand and represent that experience, but what I can do is advocate, assist, help, and be an ally. In the world of Equity, Diversity, and Inclusion, as a disabled person, I can understand and represent that experience as well as be an ally.

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