Blog Posts for Data & Analytics

Data & Analytics

Americans Speak Out About the Arts: An In-Depth Look at Perceptions and Attitudes About the Arts in America


This report is an in-depth look at the perceptions and attitudes about the arts in the United States. An Americans for the Arts and Ipsos Public Affairs survey of more than 3,000 American adults over the age of 18 in December 2015, provides current insight on topics including support for arts education and government arts funding, personal engagement in the arts, the personal benefits and well-being that come from engaging in the arts, and if/how those benefits extend more broadly to the community.

13 Social Media Infographics Every Marketer Needs to See: Volume 2


In this e-book, 13 Social Media Infographics That Every Marketer Needs to See, Volume 2, you will:

  • Find out how this year's social media practices have given rise to the "Slacktivist" phenomenon
  • Stop grappling with whether or not there is measurable ROI in social media
  • Learn how marketers can use Pinterest, the hottest social media site on the web, to their advantage
  • Take a ride on the Instagram wave and its incredible growth among users
  • Cultivate an appreciation for non-profits that believe in social...

Take the Fear out of ROI


In this e-Book, Take the Fear out of ROI, you'll learn how to measure the ROI of a number of different marketing campaigns that you can apply to your own work.

Marketing Mixology:13 Social Media Infographics Every Marketer Needs to See


The marketing philosophy of these digital times is undeniable: varied, visually rich content is the key to a successful marketing mix in 2013. Review some of the best infographics in the e-book, Marketing Mixology:13 Social Media Infographics Every Marketer Needs to See. Infographics are now more elaborate and informative than ever. And it’s no wonder—infographics pack a punch. They frame data so that numbers construct a story, allowing users to digest information in a compelling, accessible way. This carefully-curated collection of social media infographics...


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