Blog Posts for Tennessee

The Arts in Memphis: Transforming Communities, Defining Brands

When we think of sectors of society that help to solve the challenges of underserved communities, some of the first that come to mind are education, healthcare, and job training. The Arts? Not so much. But the Arts can improve quality of life, transform the human condition, and amplify a voice for a community or neighborhood. When asked about the word "brand," arts groups think of design, color, websites, and logos. Rarely do we think of social change and brand in the Arts. Something is happening in Memphis that is about to change the way we think about the brand of the Arts in our communities.

Below is a conversation between Linda Steele, Chief Engagement and Outreach Officer at ArtsMemphis, and Chris McLeod, an Arts Marketing and Branding expert and member of the ArtsMemphis National Community Engagement Advisory Council, about the arts re-branding revolution that is occurring in Memphis.

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The Cultural District: The Key to a City’s Heart

Posted by Gayle Kaler, Feb 05, 2015 0 comments

Cultural districts are the heartbeat of a city. They are the distinctive part that makes your city unique and reveals the character and spirit of your town. They are vital to the sustainability and creativeness of a city, but so often these districts are forgotten and underutilized as a tool for economic growth and viable livability.

As Mayor of Paducah, Kentucky, a city of approximately 25,000, I have seen first-hand how the rejuvenation of a cultural district can have a significant impact on the economic stability and viable livability of an area. Our local government and concerned citizens have invested in, nurtured and supported the growth of our local arts district for many years and we are reaping great rewards from that investment. Paducah has used artist relocation programs, district rejuvenation projects, fiber art attractions, and cultural organization partnerships to create an arts district that is having an impact on both the local economy and the international playing field.

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Arts + Youth Development = Influence

Posted by Denise Montgomery, Sep 15, 2014 0 comments

Denise Montgomery Denise Montgomery

We know what quality creative youth development (CYD) programs look like through our own work, thanks to model programs, and through publications such as Engaging Adolescents, Something to Say: Success Principles for Afterschool Arts Programs From Urban Youth and Other Experts, and The Mosaic Model for Youth Development through the Arts. So let’s just implement the principles and increase the number of young people who are benefiting from such programs.

If only it were that simple.

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Millennials: A Volunteer State of Mind?

Posted by Casey Gill Summar, Jun 19, 2014 0 comments

Casey Gill Summar Casey Gill Summar

An Americans for the Arts' colleague recently shared this interesting article claiming that social activism is the “new religion” of the millennial workforce and asked if I felt this was true in my experience building partnerships between arts and business. In full disclosure, I think I’m just outside the millennial generation, but I will say there is something core to this concept of passion and commitment for your cause that drives me and my younger colleagues. We all share the desire to not just donate to a cause, but to contribute time and expertise as well, to bring along all friends, and in short, tell everyone we know how important this cause is to our hearts. I’m definitely guilty of this. You don’t have to spend much time around me to learn that I’m an ardent advocate for the arts, that I love my little transitional neighborhood so much I joined the board of the association, or that I’m a fan of living local right down to my front-yard garden. As the Executive Director of the Arts & Business Council of Greater Nashville since 2012, I have worked to incorporate some of these concepts of volunteerism, meaningful partnership, and first-hand experiences which I desire into our program offerings.

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Developing Mutually Beneficial Partnerships Between Arts and Business

Posted by Jordan Shue, May 20, 2014 0 comments

BCA National Survey of Business Support for the Arts 2013 BCA National Survey of Business Support for the Arts 2013

In addition to measuring the dollars spent by businesses in support of the arts, as well as the types of companies doing the supporting, the 2013 BCA Survey of Business Support for the Arts delved into the motivations and goals of businesses when considering partnerships with the arts.

As much as we may want to focus on why businesses do support the arts when trying to build strategic partnerships with them, the reasons why they typically don’t support the arts will never go away if we don’t address them head-on. Fortunately, a lot of the reasons businesses choose not to support the arts can be amended by starting open communication with companies that historically have not shown interest in supporting our sector. Many times, this is because they don’t know how the arts can benefit the company and its employees, and not because the arts are not perceived as useful to society. (It’s also important to remember that 66% of organizations in the survey stated that they have never been asked to support the arts).

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Charting the Future: Investing in Nashville Artists

Posted by Ms. Jaclyn R. Johnson, Apr 25, 2014 0 comments

Jaclyn Johnson Tidwell Jaclyn Johnson Tidwell

My April calendar is filling up nicely with runway shows, play openings, art crawls, and artist workshops. This really shouldn’t surprise me. After all, Nashville has stepped into the spotlight in the last few years as one of the nation’s new “it” cities according to New York Times writer Kim Severson. GQ calls this burgeoning southern city “Nowville” noting that “it's the most electric spot in the South, thanks to a cast of transplanted designers, architects, chefs, and rock 'n' rollers.”

For many of our local arts leaders, the national attention brings opportunity and trepidation. Our city is awake and moving towards its future as the world watches. Severson describes the threat saying that “the ingredients for Nashville’s rise are as much economic as they are cultural and, critics worry, could be as fleeting as its fame.” Currently, artists innovate outside of traditional funding opportunities. Our first artist housing development fills immediately with no new opportunities in sight, work-space prices continue to climb pushing artists to the city’s edges, and divisions still exist between genres and organizations.

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