As blog submission number one gets posted let me say Providence is a gorgeous backdrop for the work that is being accomplished at this year’s NAMP conference. While sipping on a coke on the flight here I was reading in the in-flight magazine about the top ten locations for observing fall foliage; Vermont was listed, New York, Washington, among other states. Not listed was the state of Rhode Island. During the plane’s descent into Providence’s airport stretched out as far as my eye could see were puffs of green evergreen tree tops and puffy tops in every shade of crimson. These colors are not experienced in Minnesota. The charm of New England has not been lost on me.
The theme for the first day of the conference for me was ACTION!
David Court’s opening plenary was a great way to kick-off or raise the curtain on this year’s conference. David’s remarks reminded me that to be successful there is no one size fits most strategy for attracting audiences to participate in our activities. We must be innovative in our communication strategies and tailor our messaging for the new consumer. Our communication channels have to be on stand-by waiting for the patron to begin an interaction with us on the patron’s timeline and in the patron’s language.Read More