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How CRM Can Help You Outperform National Arts Industry Revenue Benchmarks

Posted by Paul Miller, Nov 06, 2018 0 comments

Content presented by PatronManager.

In economic news, we sometimes hear that the arts aren’t doing so well. So, how can your arts organization defy this trend and become a sustainable entity for years to come? I have three letters for you: CRM.

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The Path to Financial Fitness: Membership is Free

Posted by Charles Wright, Aug 27, 2018 1 comment

Is a secure financial future possible if you pursue a life in the arts? The answer’s a resounding “yes.” The savviest arts professionals recognize that financial wellness is critical to creative freedom and career longevity. People in the arts have often had less access to financial planning resources than those in business and industry. To address this gap, Darren Sussman, co-founder and former president of TheaterMania & OvationTix, recently established The Institute of Financial Wellness for the Arts to offer artists and arts organizations free financial education and planning solutions to enhance fiscal fitness. 

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How Technology Supports Becoming a More Resilient, Innovative Arts Funder

Posted by Dan Katona, May 21, 2018 0 comments

The Ohio Arts Council was an early adopter of online grants management technology back in 2005, reflecting its belief that up-to-date tools can play a big role in helping it achieve its mission. That early work was successful, and the agency’s subsequent upgrade to an online system built by SmartSimple in 2015 has now paid dividends as well, contributing to recent increases in service to OAC constituents, streamlining of panel processes and costs, and improvements in end-user satisfaction with the grant application process.

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Customer Retention is Broken. Here's How to Fix It.

Posted by Kate Mroczkowski, Nov 06, 2017 0 comments

Content sponsored by Spektrix.

For arts organizations, retaining customers means building a core audience who are loyal, will take risks with you and in general are easier to sell to. These customers are also more likely to support your organization with donations.

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It’s Time for Sustainability in the Arts to be a Priority

Posted by Ms. Dee L. Boyle-Clapp, Aug 04, 2017 0 comments

Content sponsored by University of Massachusetts Amherst Arts Extension Service.

Arts organizations are leaders in their communities, and they can lead by example and inspire individuals and other organizations to also do their part in reducing the need for energy, water, and fuel. In the new 6th edition of Fundamentals of Arts Management, Sarah (Brophy) Sutton and I have mapped out a step-by-step process for how to transform your arts institution into a sustainable one, regardless of scale or budget size.

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Why Does it Matter?

Posted by Ms. Maryo Gard Ewell, Jul 14, 2017 0 comments

Content sponsored by University of Massachusetts Amherst Arts Extension Service.

Identity, cultural democracy, excellence, justice—just a few of the “whys” behind our work. We have many spiritual ancestors who can help us articulate our “why” because, as discussed in Fundamentals of Arts Management 6th edition, this work has been weaved throughout our country’s history. I urge us all to take to time to connect with our own sense of “why.”

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