Customer Retention is Broken. Here's How to Fix It.

Posted by Kate Mroczkowski, Nov 06, 2017 0 comments

Content sponsored by Spektrix.

For arts organizations, retaining customers means building a core audience who are loyal, will take risks with you and in general are easier to sell to. These customers are also more likely to support your organization with donations.

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Artists’ Voices Ring Through Civic Dialogue and Municipal Engagement

Posted by Robert Lynch, Oct 31, 2017 0 comments

The role of the artist is changing. In the midst of these challenging times, civic engagement has become the focus of attention across many sectors and fields. More than ever, the arts are promoting greater awareness and understanding of community issues, contributing to shifts in thinking and in attitude. I see artists and arts organizations across the country being integrated into practices of civic engagement, and applying the power of artistic imagination to inform, inspire, engage, and motivate social action. And I continue to applaud state and municipal governments across the U.S. for embracing such collaborations.

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National Business Leaders Discuss Leveraging the Arts for Employee Diversity, Equity, and Inclusion

Posted by Jessica Gaines, Oct 25, 2017 0 comments

The Business Roundtable is part of a series of convenings Americans for the Arts hosts to gather insight and best practices from leaders in all sectors, and is designed to address the needs of businesses across industries looking to engage and retain a diverse workforce by incorporating the arts into their portfolios, and to strengthen and diversify their talent and their brand. The roundtable was bookended with an example of an arts-based experience that the Arts & Business Council of New York encourages the corporate community to employ in its approach to addressing DEI goals in thoughtful and innovative ways.

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Arts and Cultural Solidarity

Posted by Erika Juran, Oct 20, 2017 0 comments

For many artists, making art is a coping mechanism to find inner calm and some kind of understanding about a confusing, chaotic world. So how might art heal our world? How might the artist become the healer?

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Skin In The Game In the Fight for Arts Funding

Posted by Brendan Ciecko, Oct 19, 2017 0 comments

Art has the power to transform our lives and strengthen our communities. In spite of this, the future of our beloved arts has experienced a hair-raising roller coaster ride over this past year. Like many of you reading this post, a fire has ignited within me to stand-up for what I believe in—and, I believe in the arts. When the going gets tough, we must speak loud, stand up tall, and refuse to back down. The arts are the most vibrant and expressive of the vital pillars that make up our great nation. In this fight for the brightest and most prosperous future for the arts, we all have skin in the game.

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Questions to Begin a Conversation about (Re)Designing Your Organization for Equity

Posted by Mr. Ryan Antony Nicotra, Oct 19, 2017 0 comments

As we approach the upcoming National Arts Marketing Project Conference in Memphis, I’m excited to enter a new conversation about the possibilities for our sector that can be unlocked by embracing a designer’s mentality to address the critical need to diversify our audiences, our leadership, and our organizations.

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