Five Items Worth Sharing on the Importance of Creativity (from Arts Watch)

Posted by Emily Peck, Sep 08, 2010 1 comment

I’ve been reading and seeing a lot about creativity and innovation lately. Here are five items that I thought are worth sharing. What do you have to add to the list? What great examples are you seeing of how the arts are inspiring creativity in your communities?

  1. In an article in Fast Company, Nike CEO Mark Parker talks about the dinners he regularly hosts with artists to kick around ideas.  
  2. At our annual convention in Baltimore, Jonathan Spector, President of The Conference Board, ( spoke about the role of an arts education in instilling the creative thinking which is needed to bring about the productivity and innovation which everyone business leaders is looking for these days.
  3. CEOs interviewed in The 2010 IBM Global CEO Study list creativity as the most important leadership competency needed to manage in an increasing complex world.

  4. Newsweek’s article, “The Creativity Crisis” questions whether the arts have a special claim on creativity.
  5. At the seventh annual Creativity World Forum, November 15–17 in Oklahoma City, more than 1,000 entrepreneurs, business leaders, technology experts, educators, scientists, artists, students, and policymakers from across the globe will share best practices and learn about proven programs that successfully encourage, promote, and enhance creativity in commerce, culture, and education. 

Arts Watch is a weekly cultural policy publication of Americans for the Arts that covers news in a variety of categories related to cultural policy including Culture and Communities, Arts Education and the Creative Workforce, Public Investment in Culture and Creativity, and Philanthropy and the Private Sector. The newsletter also features an Arts Watch Spotlight item and Arts Canvas – News from the Field, a short piece written by a different Americans for the Arts staffer each week.

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1 responses for Five Items Worth Sharing on the Importance of Creativity (from Arts Watch)


September 17, 2010 at 4:26 pm

Thanks for this list of items, which shows how much creativity is being discussed these days. Imagination is on people’s minds as well. On Lincoln Center Institute’s blog IMAGINATION NOW (, we feature current stories about imagination’s impact on schools, workplaces, and communities. At the Creativity World Forum, which you mention, I will talk about both concepts as I explain what I call the “ICI Continuum”: imagination leads to creativity (imagination applied), which in turn enables innovation (boundary-pushing creativity). The three are inextricably linked. The arts are so important because they increase people’s capacity to imagine--to take the first step in this exhilarating process. – Scott Noppe-Brandon, Executive Director, Lincoln Center Institute

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