ArtCast: Marketing the Arts in Challenging Times
In this audio podcast, Bob Lynch, President and CEO of Americans for the Arts, discusses the recent National Arts Marketing Project Conference in Providence, Rhode Island. He argues that because most arts organizations rely heavily on earned income, innovative marketing techniques are even more critical in today's tough economic climate.
Five hundred arts professionals, artists, and others attended CollaborAction: Arts Marketing, Sponsorship and Fundraising Strategies that Work to gain crucial training for their organizations. You can find tweets, videos, and pictures from NAMP Conference on our website.