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What is a Local Arts Agencies

The nation’s 4,500 Local Arts Agencies (LAAs) promote, support, and develop the arts at the local level ensuring a vital presence for the arts throughout America’s communities. LAAs are diverse in their makeup—they have many different names and embrace a spectrum of artistic disciplines. But each LAA, in its own way, works to sustain the health and vitality of the arts and artists locally, while also striving to make the arts accessible to all members of a community. Each LAA in America is unique to the community that it serves and each evolves within its community—no two LAAs are exactly alike in name, programming or even mission. The infographic below will help you learn more about LAAs so that you can identify the LAAs that serve your community.

This infographic provides an overview of what Local Arts Agencies are, how they are funded, and how they serve their communities.

Infographic
Americans for the Arts
1
File Title: 
Local Arts Agencies
Publisher Reference: 
Americans for the Arts
One Pagers
Is this an Americans for the Arts Publications: 
Yes
Image Thumbnail of Pub Cover: 
2017
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NAMP Resource Categories: 

The Many Hats of the 21st Century Arts Marketer: There is a Solution

Posted by Norah G. Johnson, Mar 28, 2017 0 comments

Realizations about trends in our field like multiple hat syndrome helped inspire a new program to support, strengthen and advance arts marketing and audience engagement skills in Pennsylvania.

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Our voice is strong and vital—let’s use it!

Posted by David Wyatt, Feb 09, 2017 0 comments

Arts marketers, this is our call to stand up and to use our powers for good. If there’s not a higher purpose to communicating about the arts, what's the point in filling up a building with people?

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Americans Speak Out About the Arts: An In-Depth Look at Perceptions and Attitudes About the Arts in America

It’s undeniable—the arts transform people and communities every day. But how do United States citizens feel about the arts? Do they value artistic activities and arts education? Do our country’s citizens feel the arts are an important part of their lives and do they support government funding for the arts?

There’s no need to guess at the answers for these questions. New research by Americans for the Arts provides an in-depth look at the perceptions and attitudes about the arts in the United States. An Americans for the Arts and Ipsos Public Affairs survey of more than 3,000 American adults over the age of 18 in December 2015, provides current insight on topics including support for arts education and government arts funding, personal engagement in the arts, the personal benefits and well-being that come from engaging in the arts, and if/how those benefits extend more broadly to the community.

This report is an in-depth look at the perceptions and attitudes about the arts in the United States. An Americans for the Arts and Ipsos Public Affairs survey of more than 3,000 American adults over the age of 18 in December 2015, provides current insight on topics including support for arts education and government arts funding, personal engagement in the arts, the personal benefits and well-being that come from engaging in the arts, and if/how those benefits extend more broadly to the community.

Report
Americans for the Arts
54
Publisher Reference: 
Americans for the Arts
Research Abstract
Is this an Americans for the Arts Publications: 
Yes
Image Thumbnail of Pub Cover: 
2016
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Cast Study: West Valley Fine Arts Council

The West Valley Fine Arts Council (WVFAC) is a not-for-profit organization committed to presenting high quality programming that reflects the cultural diversity of the West Valley region in Phoenix, AZ. Trying to develop their audiences, WVFAC decided to reach out to the growing Hispanic people by creating an event called \Mariachi Espectacular\.This case study outlines it strategies, implementation and results to use as a benchmark within your own organization.

The West Valley Fine Arts Council (WVFAC) is a not-for-profit organization committed to presenting high quality programming that reflects the cultural diversity of the West Valley region in Phoenix, AZ. Trying to develop their audiences, WVFAC decided to reach out to the growing Hispanic people by creating an event called \Mariachi Espectacular\.This case study outlines it strategies, implementation and results to use as a benchmark within your own organization.

Case Study
Frankel, Marina and Peeler, Julie
ArtsMarketing.org Case Study: Best Practices
5
Publisher Reference: 
Americans for the Arts (ArtsMarketing.org)
Research Abstract
Is this an Americans for the Arts Publications: 
Yes
Image Thumbnail of Pub Cover: 
2003
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Monograph: Growing Interest, Shrinking Space: Arts Coverage in U.S. Newspapers

In 1998, the National Arts Journalism Program (NAJP) at Columbia University published Reporting the Arts, the first comprehensive analysis of arts coverage in mainstream American news media. The report studied trends in space, format, and coverage of arts and culture in daily newspapers from 10 communities and from selected national news outlets. Five years later, NAJP revisited the same 10 communities to observe what had changed in their cultural lives and local media coverage. Together, the publications yield a snapshot of how news organizations around the country are covering culture and, more importantly, how their approaches to arts coverage have evolved.

Americans for the Arts’ Monograph series featured in-depth issue papers on topics that were of the greatest interest to our members and arts professionals at the time. They often still serve as excellent resources for best practices and historic reference for today’s issues. Monographs were produced from 1993–2010. Monographs from 2001-2010 are available for downloadable in PDF format our online store at a nominal fee for nonmembers but free to members. All monographs from 1993-2000 are available for free download via the National Arts Administration and Policy Publications Database.

The National Journalism Program at Columbia University's Reporting the Arts studied trends in space, format, and coverage of the arts and culture in daily newspapers from 10 communities and from selected national news outlets.

Report
Szántó, András; Levy, Daniel S.; Tyndall, Andrew
Americans for the Arts Monograph
16
Publisher Reference: 
Americans for the Arts
Research Abstract
Is this an Americans for the Arts Publications: 
Yes
Description: 
Monograph: Growing Interest, Shrinking Space: Arts Coverage in U.S. Newspapers
Image Thumbnail of Pub Cover: 
Global Tag: 
April 2005
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pARTnership Movement Tool-Kit: Using the pARTnership Movement Ad Campaign

The pARTnership Movement is a campaign from Americans for the Arts designed to reach business leaders with the message that the arts can build their competitive advantage. Did you know that, among other resources, the pARTnership Movement has a ready-made, free advertising campaign that you can download and easily use to promote arts and business in your community? Check out the latest pARTnership Movement tool-kit on the ads, chock full of what to expect when you download them, how to partner with the business community promote them, ways to inexpensively use them in your community, and examples of how other organizations around the country have effectively used the ads.

The pARTnership Movement is a campaign from Americans for the Arts designed to reach business leaders with the message that the arts can build their competitive advantage. Did you know that, among other resources, the pARTnership Movement has a ready-made, free advertising campaign that you can download and easily use to promote arts and business in your community? Check out the latest pARTnership Movement tool-kit on the ads, chock full of what to expect when you download them, how to partner with the business community promote them, ways to inexpensively use them in your community, and examples of how other organizations around the country have effectively used the ads.

Toolkit
Shue, Jordan
11
Publisher Reference: 
Americans for the Arts
Research Abstract
Is this an Americans for the Arts Publications: 
Yes
Image Thumbnail of Pub Cover: 
January 2016
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Arts & Economic Prosperity IV: Study Parnter Toolkit

Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. The most comprehensive study of its kind, it features customized findings on 182 study regions representing all 50 states and the District of Columbia as well as estimates of economic impact nationally. Despite the economic headwinds that our country faced in 2010, the results are impressive. Nationally, the industry generated $135.2 billion of economic activity—$61.1 billion by the nation’s nonprofit arts and culture organizations in addition to $74.1 billion in event-related expenditures by their audiences. This economic activity supports 4.1 million full-time jobs. Our industry also generates $22.3 billion in revenue to local, state, and federal governments every year—a yield well beyond their collective $4 billion in arts allocations.

Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. This Media Kit was provided to organizations participating in the study to help provide tips and tricks on leveraging their economic impact findings to make a case for the arts.

Toolkit
Americans for the Arts
26
Publisher Reference: 
Americans for the Arts
Research Abstract
Is this an Americans for the Arts Publications: 
Yes
2012
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Arts & Economic Prosperity IV: Swiss Cheese Press Release

Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. The most comprehensive study of its kind, it features customized findings on 182 study regions representing all 50 states and the District of Columbia as well as estimates of economic impact nationally. Despite the economic headwinds that our country faced in 2010, the results are impressive. Nationally, the industry generated $135.2 billion of economic activity—$61.1 billion by the nation’s nonprofit arts and culture organizations in addition to $74.1 billion in event-related expenditures by their audiences. This economic activity supports 4.1 million full-time jobs. Our industry also generates $22.3 billion in revenue to local, state, and federal governments every year—a yield well beyond their collective $4 billion in arts allocations.

Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. The most comprehensive study of its kind, it features customized findings on 182 study regions representing all 50 states and the District of Columbia as well as estimates of economic impact nationally. This sample document is a swiss cheese press release to be used by organizations participating in the study.

Sample Document
Americans for the Arts
3
Publisher Reference: 
Americans for the Arts
Sample Document
Is this an Americans for the Arts Publications: 
Yes
Image Thumbnail of Pub Cover: 
2012
namp preview image: 

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